For Insights professionals

Effortlessly Create Exceptional Research

From survey design to reporting, Standard Insights helps research teams run faster, cleaner, and more cost-efficient projects, without enterprise overhead.

Insights Professionals

Why Insights Team Choose Us

Platform

End-to-end solution

Design, field, analyze, and publish studies, all in one place.

dollar symbol icon

Pay-as-you-go

Start free and scale, no locked contracts or expensive licenses.

AI stars

Ai-Powered efficiency

Automate cleaning, coding, and summaries, while keeping full control.

Collaboration icon with three people connected

Transparant sourcing

Quality respondents with full transparency and control.

Run Research Your Way

There’s a solution for every stage of your research journey.

Ad-hoc consumer surveys

Use pre-made scenarios or create custom surveys with our intuitive advanced builder.

Illustration of an AIpowered survey builder interface with options like track brand health, test marketing concepts, and measure campaign lift, plus a “Generate Survey” form.

Recruit respondents

Survey your own audience or recruit your ideal respondents.

Dashboard showing audience targeting details: participants, location (United States), age range 18–34, gender, additional criteria, and audience difficulty indicator (75%–100%).

Visualise your existing data

Import survey data or videos from any platform and have them automatically visualized—ready for analysis and reporting.

Turn your XLS file into a data visualized report in seconds.

Analyse your data fast and easily

Use our tools to explore your data at both granular and global levels—no steep learning curve required.

Research dashboard with filters for questions, gender, age group, location, and custom audiences. Includes customizable chart visualization with monthly response data and color themes.

Create multi-source reports

Create comprehensive reports that include all your research materials—secondary research, survey responses, qualitative interviews, personas, analyses, and more.

Consumer insights platform producing branded reports with tabs for introduction, survey, interviews, personas, and strategy & recommendations. Visual dashboard shows demographics, age, gender, and locations.

Your consumer research, simplified

Simple, fast, and guaranteed on-time delivery.

Interface with options: Brand Tracking highlighted, plus Survey and Concept Tracking. Cursor points to selection, representing step one to begin research scenario setup.

1. Select a scenario or DIY

Pick a ready-made research template, or build your own with AI help.

Recruitment

2. Recruit participants

Target your audience by demographics, or invite your own users.

Ai analysis 1

03. Analyze

Let aI summarises the findings, so you can focus on interpretation

Publish report

04. Publish

Build flexible reports, choose from 50+ charts, and share or export.

How we compare

Feature comparison table: Standard Insights vs Form Tools, Panels, Enterprise MR, and Testing Suites. Standard Insights shows full checks for Pro Survey Design, Global Panel Access, AI‑Powered Analysis, Pay‑as‑you‑Go, and Flexible Reporting; competitors show partial or limited coverage
Table mobile scaled

Start your next consumer research

Create your free account, and use our set of tools to conduct your research easily.

Standard Insights dashboard showing navigation and cards to create surveys, visualize data, purchase audiences, and modules for brand health, brand lift, campaign recall, concept testing, audience profiling, and usage/attitude, plus recent projects.