Skip to content
Standard Insights
Brand Index
WHERE YOUR BRAND STANDS Brand Index Awareness and consideration for 240 brands. Updated every month. Brand Health Where your brand stands right now - funnel, perception, competitors. From $4,990. Brand Tracking The same questions every month for a year. From $19,990 per year.
FOR EVERYTHING ELSE YOU DECIDE
Concept Testing Brand Lift Campaign Recall Audience Profiling Usage & Attitudes Ask Your Own Questions
What You Get How It Works Agencies
AI Brand Visibility Checker →

What do AI Assistants tell shoppers about your brand? Find out for free.

CONTENT Articles Case Studies Reports Newsletter
SUPPORT Help Centre
Login Get a Demo
Standard Insights
Brand Index
WHERE YOUR BRAND STANDS Brand Index Awareness and consideration for 240 brands. Updated every month. Brand Health Where your brand stands right now — funnel, perception, competitors. From $4,990. Brand Tracking The same questions every month for a year. From $19,990 per year. FOR EVERYTHING ELSE YOU DECIDE Concept Testing Brand Lift Campaign Recall Audience Profiling Usage & Attitudes Ask Your Own Questions
What You Get How It Works Agencies
AI Brand Visibility Checker →

What do AI Assistants tell shoppers about your brand? Find out for free.

CONTENT Articles Case Studies Reports Newsletter SUPPORT Help Centre
Login Get a Demo
Resources / Reports

Consumer & Industry Reports

Download PDFs, dashboards, and deep dives into consumer behavior, industry trends, and market data.

Featured Report

The Standard Insights Playbook: From Strategic Question to Published Finding in 24 Hours

Proprietary research feels out of reach. Here is the full operational guide - from strategic question to published finding in 24 hours.

All reports

The Standard Insights Playbook cover

The Standard Insights Playbook: From Strategic Question to Published Finding in 24 Hours

Proprietary research feels out of reach. Here is the full operational guide - from strategic question to published finding in 24 hours.

Guide
Consumer Brand Discovery France 2026 cover

Consumer Brand Discovery France - Market Snapshot 2026

Social media is the top channel for brand discovery in France - but 63% of French consumers require traditional aesthetic advertising, not creator video, to trigger a purchase.

Data Report
Consumer Report United States 2025 cover

Consumer Report United States 2025

Consumer behavior, preferences, and digital adoption trends.

Data Report
Consumer Report France 2025 cover

Consumer Report France 2025

Consumer behavior, preferences, and digital adoption trends.

Data Report

Sign Up For More Like This

Get our latest articles on consumer insights and marketing strategy, with actionable ideas designed to inspire your next bold move.

✅ You're subscribed! Check your inbox.
Standard Insights
Get Started Book a Demo

Know where your brand stands, and what moves it.
Brand tracking and consumer research for marketing teams, in 130+ markets.

170M+ consumers · 130+ markets
Brand measurement Brand Index Brand Health Brand Tracking
Standard studies Concept Testing Brand Lift Campaign Recall Audience Profiling Brand Health Usage & Attitudes
How it works How consumer research works What's in the report Custom consumer research For agencies Pricing Book a demo
Resources Case studies Articles Reports Newsletter AI Brand Visibility Checker Contenu en français
© 2026 Standard Insights
AI information · Sitemap
Panel sourced through Kantar Profiles, Cint and Dynata. Real consumers, never synthetic.
Standard Insights
Get Started Book a Demo

The consumer research behind your next decision. Real consumers in 130+ markets, complete report in 24 to 72 hours.

170M+ consumers · 130+ markets · 24–72h delivery
Ready-made studies Concept Testing Brand Lift Campaign Recall Brand Tracking Audience Profiling Usage & Attitudes
Other ways to work with us Pricing Custom consumer research Full service Annual programme Book a demo
How it works About How consumer research works What's in the report For agencies Contact
Resources Case studies Articles Reports Calculators
© 2026 Standard Insights
AI information · Sitemap
Panel sourced through Kantar Profiles, Cint and Dynata. Real consumers, never synthetic.