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Latest Insights…

For many, brand loyalty just means repeat customers. But it’s more than that. Because loyalty

How far would you go for a brand? But what about your customers? Many believe

Tracking your brand isn’t just about numbers—it’s about understanding how people experience, discuss, and feel

Customer Stories…

Discover how we helped a digital agency create effective marketing campaigns for TikTok Business by unlocking valuable insights into the
How understanding local populations' perception and preparedness towards flooding in the DRC can help mitigate
This case study analyzes a leading cat food company in China for Invus Capital, combining
Discover how Standard Insights helped Leo Beer make informed decisions on their brand refresh by

Latest Reports…

Discover how Filipinos consumers navigated 2024 and their 2025 expectations on various topics.
Discover how Saudi Arabia's residents navigated 2024 and their expectations for 2025 across key topics.
Discover how Vietnam's consumers navigated 2024 and their expectations for 2025 across key topics.
Discover how Brazil's consumers navigated 2024 and their expectations for 2025 across key topics.

Online Research Tools…

Quickly calculate the ideal sample size for your study based on confidence level, margin of error, and population size.
Create a visual brand association map instantly. Map competitors, products, attributes & concepts.
Calculate your Net Promoter Score instantly with our free NPS calculator. Measure customer loyalty, interpret

Tools Incidence Rate Estimator Quickly Estimate the Incidence Rate for Your Survey Audience Estimate Incidence