Research with fewer tools and lower fees

Get all the essential features to easily conduct, analyze and report your consumer research.

Starter

Free

Easily create surveys, purchase respondents, and build reports.

What you can do:

Pro

$79/month

Import your existing data and enhance your analytical and reporting capabilities.

Everything in Free, plus:

Enterprise

Contact sales

Remove all limitations and make the platform entirely your own.

Everything in Pro, plus:

What can you do with Standard Insights?

report

Build complex surveys easily in minutes

design

Recruit respondents in 150+ countries

visualize

Import and automatically visualize your survey data and interviews

AI

Build and share stunning interactive reports

The Go-To Research Platform for Top Brands and Agencies

“We were impressed by how Standard Insights revealed the heart of our brand through the eyes of our customers.”

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Don Orense

Head, Digital and Social Channel Strategy, Globe Telecom

“We have been consistently satisfied with the quality of the information and support provided by Standard Insights. The reports helped us gain confirm our hypothesis and provide light on very specific details of our strategies.”

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Santiago Otaola Arca

Strategy & Business Development Manager, Pepsico

“Standard Insights have provided us with remarkably reliable, and fast data. Their research and services have had a positive impact on our clients’ bottom lines and pitches. We are very grateful for their prompt and effective services.”

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Albin Lix

Founder & Managing Director, Digital Business Lab

Frequently Asked Question

What happens if I cancel my subscription?

If you cancel your subscription, you will still have access to your Standard Insights account. However, at the end of your billing period, you will lose all pro features, including AI analysis, saved audiences, sharing options, and more. Additionally, you will no longer have access to your imported data. Projects with purchased respondents will remain accessible, but the pro features will no longer be available.

You can purchase respondents starting at $3 each. The final price will depend on the country from which you wish to purchase respondents, the demographic criteria, and the audience difficulty, which is calculated in real-time based on the audience interest survey lengths. You can view the pricing breakdown and audience difficulty (IR) live, allowing you to see which factors impact the price.

Our reports support multiple sources; you can include survey data and interviews. You will also be able to create several tabs to enhance your report, adding text and multimedia, generating AI personas, including testimonials, expert recommendations, and more.

No, we do not sell pre-made reports, but we do have a public library of reports that you can explore for free on our platform. We regularly add reports related to various countries and industries. If you are a pro member, you can even import these reports into your project and modify them to suit your needs.

Start your next consumer research

Create your free account, and use our set of tools to conduct your research easily.