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45.9% of the total population in Myanmar has access to the internet.
133.6% of the total population has mobile cellular connections - 73.48 million connections.
The median age of the population in Myanmar is 29.5 years old.
In Myanmar, a total of 37.7% of the population uses social media.
The most recent findings on general topics such as the Burmese people's overall attitude, their view of the economy, new challenges facing the nation, their use of the internet and social media, their primary source of information, and their streaming service subscription.
The latest insights into the Burmese people's primary concerns about the COVID-19 outbreak, including the impact on their family income, employment and education, their family's health, and their perception of how long it will take to resolve the crisis.
An examination of the Burmese people's various outlooks, perceptions, and consumption in different market industries such as the automotive, food & beverage, retail, banking & insurance, and travel & tourism industries.
A look at the brand preferences of the Burmese population, including their favorite coffee shops, beer brands, banks, insurance companies, and mobile network operators.
More than three-quarters (64.64%) are pessimistic about the current state of the national economy.
Poverty & economic inequality (32.72%) are considered two of the most pressing issues confronting Myanmar today.
56.38% spent more time online in the past few months, with 43.14% saying they spend about 1-3 hours online per day.
73.70% consider Facebook the most used social media platform. Social media is also the top place to gather information.
63.43% have paid for at least one streaming service. Netflix is the most popular, owned by 36.73%.
Private motorcycles are the primary mode of transportation for the vast majority of respondents (43.95%).
Potato chips (70.73%) and coffee (39.29%) are the most popular salty snacks and beverages respectively.
Burmese people shop once per week on average (32%). They shop at retail outlets more than any other offline/online stores.
The trust/reputation of the bank (59.90%) is the most important factor when opening a bank account for Burmese.
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